Inc. is a three-generation family owned business which was
founded in 1930 by Nathan S. Kier (right).
During the 1930's, Maynard, Inc. manufactured and
marketed a complete line of cosmetics, including make-up
and beauty preparations.
In 1932, Maynard, Inc. pioneered
the manufacture and merchandising of products containing
Turtle oil with Maynard's Egyptian Turtle Oil Cream.
During that time, the
company opened its own beauty salons in department stores.
Since the end of World
World II, Maynard, Inc. has devoted its manufacturing
and marketing efforts to the specialization of skin
creams only . . .
Each generation brings
progress and innovation. A fine example is Maynard
L. Kier (left) who led Maynard, Inc. through the last
half of the 20th century and remains active in the
In 1954, Maynard, Inc. began manufacturing
body cream for expectant mothers
which has been marketed with great success to the
maternity field . . . with its own brand, Blessed Event,
and many private label brands for the maternity trade.
The successful repeat
sales Maynard, Inc. skin creams have enjoyed for the
past 85 years, without advertising, are testimony to
their unequalled qualities and effectiveness.